Situated at 101 Flinders Lane in the heart of the Melbourne CBD, Hotel Z by the Zagame Group was to be a 12-storey hip, boutique hotel dedicated to the cool but discerning traveller, looking for the best of the best. After langdonlorraine had finalised the brand and identity, the project was abandoned in 2014, and the site leased to make way for a four-level pub and restaurant venue.
Graphic Design and Branding by langdonlorraine. Architecture by Buchan Group. Interior Design by Red Design Group.